
Though Apple arguably achieved a significant first with the launch of its App Store in July 2008 it is certainly not the only company currently with their own App store (interestingly the word ‘App’, coined by Apple, was accepted into the Oxford English Dictionary as long ago as 1985).
Since its launch, the App Store has enjoyed tremendous success. There are now over 100,000 Apps in the store, which logs over 10,000 downloads a day. But the market for smartphone apps is heating up. So let’s take a look at some of the contenders who are going to be snapping hard on Apple’s heels.
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